Interactive Marketing Strategy, Email Marketing
How can we help you?
The interactive practice at Tocquigny creatively solves your business problems and creates new opportunities. We begin every engagement with an exploration of your business needs, then gain a clear picture of who your prospects and customers are. We bring best practices in integrated marketing and online strategy to bear in building a clear, multidisciplinary approach with measurable results.
By combining our industry knowledge with a solid understanding of your customers' needs, we design positive, effortless online experiences. Entrance, movement, and conversion analysis empowers us to constantly improve every aspect of the execution, creating bottom-line results. We can impact channel education, end customer retention and drive qualified traffic to increase sales. We can build and improve enterprise content and data management applications, improve e-commerce user experiences and develop unique software applications to bring your business to the next level.
We live and breathe technology — from mobile advertising and games, to CD and kiosk integration, to social networking and advanced “Web 2.0” applications — making it all fit effortlessly into your brand experience and your customer's lives.
Areas of specialization:
- Interactive marketing strategy
- Email and traffic generation
- Social, mobile and viral marketing
- Audio-casting and video
- Online advertising and search engine marketing
- Execution on multiple platforms

Social Networks and Social Marketing
By: Jason Ford | 04.03.2008How social networking and social media are changing the way marketers interact with consumers — part two in a series on trends in web...

User-Generated Tagging
By: Jason Ford | 03.29.2008Improving SEO and user experience through user-generated tagging — part one in a series on trends in web user experience

Landing Page Optimization
By: Julia Glass | 02.06.2008Primarily, the goal of a landing page is to persuade your customer to take action. Optimizing your landing page is essential to build a...

Following Our Own Best Practices
By: Jason Ford | 02.05.2008Two months ago, we made the decision to redesign Tocquigny.com and, to ensure success, we made the decision to run the project exactly the...
